Company Review – GearZap.com

Occasionally StocksHaven Investments will review company websites that in some way fit in with the daily life of an investor. Laptops are seen as an essential tool to any day trader’s lifestyle, so this company was deemed a perfect fit for our next review.

Design – The design is mostly grey on white which is generally very pleasing on the eyes. There isn’t too much cluttering, and the menu is easy and smooth to operate. The only major flaw we can identify is the ‘Netbook Accesories‘ and ‘Popular Brands’ menu selections having lists which are too long and move off screen (in the lower portion).

Focus – Place where you can find everything for your Netbook and Laptop. The site is a specialist online retailer of Netbook and Laptop Accessories.

Content – The content of the site matches its focus. It is easily readable, makes sense, however there is no particular section which makes it stand out. From a company point of view the blog feature does seem to add that extra spice which most professional websites lack which is a positive in our eyes. A small flaw we noticed is that they have included videos with ‘funny animated holograms‘ that take away from its professional nature, and in turn might question its validity to a more mature audience.

Writing Style – The writing seems to be at par. Third person point of view, the company shares its point of view in a professional and business etiquette manner.

Grammar and Punctuation – We have noticed no spelling or punctuation mistakes.

Message Effectiveness – Overall the site is effective in putting up its message of being a retailer of Netbook and Laptop accessories.

Website Audience – At first glance one would think that it is meant for a mature audience, however after stumbling upon the blog, it shows sign of immaturity. This is one of the site’s major drawbacks. We would advise to remove random video posts and stick to the fundamentals of professionalism which is seen in the other articles.

Overall Sentiment – The site conveys professionalism mixed with some pretty distinct items such as the Netbook Cases. The flaws were far in between, however there were two: company’s menu where two tabs hang off screen, and the amature style of writing on a few of the articles within the blog section. They should stick to their niche of targetting a well governed audience of computer savvy individuals.

out of 5

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A young and savvy, yet experienced and accomplished investments mogul since ‘01; Michael has amassed a fortune as a private self investor. Recently starting his own successful blog and turning it in to a corporation — MIV Investments Inc., a company offering advice to thousands of people worldwide and attracting contracts from various reputable sources. His articles and publications have been linked to Forbes, CNN Money, Reuters, Bloomberg, and many other top worldwide mainstream media sources.